
Privacy Policy
The Car Fairy LLC Last Updated: April 25, 2026 Effective Date: April 25, 2026
1. Introduction
The Car Fairy LLC ("The Car Fairy," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the rights you have regarding your personal information.
This policy applies to information collected through our website (thecarfairy.co), our mobile detailing services, our SMS and email communications, and any other interactions you have with The Car Fairy LLC.
By using our website or services, you agree to the collection and use of information as described in this Privacy Policy.
2. Information We Collect
2.1 Information You Provide Directly
When you book a service, fill out a form, or communicate with us, we may collect:
Contact information: Full name, phone number, email address, and physical address (for service location)
Vehicle information: Make, model, year, condition notes, and any pre-existing damage you disclose
Service preferences: Selected service package, add-ons, scheduling preferences, and any special instructions
Payment information: Credit card details, billing address, and transaction history (processed securely through our payment processor — see Section 4)
Communications: Messages you send us via text, email, web form, phone calls, or social media
2.2 Information Collected Automatically
When you visit our website, we automatically collect:
Device and browser information: IP address, browser type, operating system, device type, and screen resolution
Usage data: Pages visited, time spent on pages, links clicked, and referring website
Cookies and tracking technologies: We use cookies, pixels (including the Meta/Facebook Pixel), and similar technologies to understand how visitors use our site and to improve our marketing
2.3 Information from Third Parties
We may receive information about you from:
Advertising platforms (Meta, Google, etc.) when you interact with our ads
Lead generation forms completed on partner platforms
Public records for service area verification
3. How We Use Your Information
We use your information to:
Provide our services — Schedule, dispatch, and complete your detailing appointment
Communicate with you — Confirm bookings, send reminders, follow up after service, and respond to inquiries
Process payments — Charge your card for services rendered and issue refunds where applicable
Coordinate with subcontractors — Share necessary booking details (your name, address, service requested, vehicle info) with the independent contractor assigned to your job
Send marketing communications — Promotional offers, service reminders, and seasonal specials (you can opt out at any time)
Improve our services — Analyze usage patterns, customer feedback, and service outcomes to improve quality
Comply with legal obligations — Respond to subpoenas, court orders, regulatory requests, and other legal processes
Prevent fraud and abuse — Detect and investigate fraudulent transactions, security incidents, and abuse of our services
4. Payment Processing
We do not store your full credit card number on our systems. Payment processing is handled by Stripe, Inc., a PCI-DSS Level 1 certified payment processor. When you submit payment information, it is transmitted directly to Stripe via encrypted connection. We retain only:
The last 4 digits of your card number
Card brand (Visa, Mastercard, etc.)
Expiration month and year
Billing zip code
Transaction history and amounts
For Stripe's privacy practices, see: https://stripe.com/privacy
5. SMS and Text Message Communications
5.1 Consent
When you provide your phone number to The Car Fairy LLC — through our website, booking form, or any other channel — you consent to receive text messages from us related to:
Appointment confirmations
Appointment reminders
Detailer dispatch notifications and ETA updates
Service completion confirmations
Payment receipts
Customer support responses
Promotional offers and special pricing (if you opt in)
5.2 Message Frequency and Costs
Message frequency varies based on your account activity. Standard message and data rates from your wireless carrier may apply. The Car Fairy LLC does not charge for sending or receiving SMS messages.
5.3 Opt-Out
You can opt out of marketing text messages at any time by replying STOP to any message from us. Transactional messages (such as appointment confirmations for booked services) may continue as needed to fulfill your service.
For help, reply HELP to any message or contact us at [email protected].
5.4 Mobile Information Sharing
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. All other categories of personal information are subject to the sharing rules in Section 6 below. Information sharing to subcontractors who perform your service does not include your phone number being used for their own marketing purposes — they receive it only for service-related communication during your active job.
6. How We Share Your Information
We do not sell your personal information. We share information only as follows:
6.1 Independent Contractors (Detailers)
We share necessary booking details — your name, service address, vehicle information, scheduled time, and special instructions — with the independent contractor assigned to perform your service. Contractors are required by their agreement with us to use this information only for the purpose of completing your service and to keep it confidential.
6.2 Service Providers
We share information with third-party service providers who help us operate our business, including:
Stripe — Payment processing
Twilio / WAVV — SMS message delivery
Google Workspace — Email and document management
HighLevel (GHL) — Customer relationship management, scheduling, and communications
Make.com / Zapier — Workflow automation
Looker Studio / Google Sheets — Business analytics
These providers are bound by contractual obligations to use your information only for the services they provide to us.
6.3 Legal and Safety Purposes
We may disclose information when required by law or when we believe in good faith that disclosure is necessary to:
Comply with a legal obligation, court order, or government request
Protect the rights, property, or safety of The Car Fairy LLC, our customers, our contractors, or others
Detect, prevent, or address fraud, security issues, or technical issues
Enforce our terms of service or other agreements
6.4 Business Transfers
If The Car Fairy LLC is involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you via email or prominent website notice of any such change.
7. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to:
Remember your preferences and form inputs
Understand how visitors use our site
Measure the effectiveness of our advertising campaigns
Show you relevant ads on other websites (retargeting)
7.1 Types of Cookies We Use
Essential cookies — Required for the website to function
Analytics cookies — Google Analytics, to understand site usage
Advertising cookies — Meta (Facebook) Pixel, Google Ads, for retargeting and conversion tracking
Functional cookies — Remember your preferences
7.2 Managing Cookies
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or delete existing cookies. Note that disabling cookies may affect how our website functions.
To opt out of Google Analytics: https://tools.google.com/dlpage/gaoptout To opt out of Meta advertising: https://www.facebook.com/help/568137493302217
8. Your Rights and Choices
8.1 General Rights
You have the right to:
Access the personal information we hold about you
Correct inaccurate or incomplete information
Delete your personal information, subject to legal retention requirements
Opt out of marketing communications
Restrict or object to certain types of processing
Receive a portable copy of your information
To exercise any of these rights, email us at [email protected] with your request. We will respond within 30 days.
8.2 Virginia Residents
Under the Virginia Consumer Data Protection Act (VCDPA), Virginia residents have additional rights, including the right to:
Confirm whether we are processing your personal data
Access the personal data we have collected
Correct inaccuracies
Delete personal data
Obtain a copy of your data in a portable format
Opt out of targeted advertising and the sale of personal data
To submit a VCDPA request, email [email protected] with the subject line "VCDPA Request."
8.3 California Residents
If you are a California resident, the California Consumer Privacy Act (CCPA) provides additional rights. We do not sell personal information for monetary value. To make a CCPA request, email [email protected] with the subject line "CCPA Request."
9. Data Retention
We retain your personal information for as long as necessary to:
Provide the services you've requested
Maintain accurate business records (typically 7 years for tax and accounting purposes)
Comply with legal obligations
Resolve disputes and enforce agreements
When information is no longer needed, we securely delete or anonymize it.
10. Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These include:
Encrypted connections (HTTPS) for all website traffic
PCI-compliant payment processing through Stripe
Access controls limiting who can view customer data
Background-checked independent contractors
Regular security reviews of our systems and vendors
Despite these measures, no system is 100% secure. If we discover a security breach affecting your information, we will notify you in accordance with applicable law.
11. Children's Privacy
Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If we learn we have collected information from a child under 13, we will delete it promptly. If you believe a child has provided us with personal information, please contact us at [email protected].
12. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to read the privacy policies of any third-party site you visit.
13. International Users
The Car Fairy LLC is based in Virginia, United States. We provide services exclusively in the Hampton Roads area of Virginia. If you are accessing our website from outside the United States, please be aware that your information will be transferred to, stored, and processed in the United States.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make material changes, we will:
Update the "Last Updated" date at the top of this policy
Post a notice on our website
Send an email notification to customers whose information we hold (where appropriate)
Your continued use of our services after a policy update constitutes acceptance of the revised policy.
15. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us:
The Car Fairy LLC
Email: [email protected]
Website: https://thecarfairy.co
Mailing Address: 943 Pheasant Run, Williamsburg, VA 23188
For privacy-specific inquiries, please use the subject line "Privacy Inquiry" so we can route your request appropriately.
This Privacy Policy was last updated on April 25, 2026.